Boise State, Nike agree to new deal
According to Brian Murphy of the Idaho American Statesman, Nike and Boise State have agreed to terms on a new uniform and merchandising deal with more than $6.24 million for 6 years. The deal is still waiting approval from the State Board of Education (who meets this week), but that seems like a formality at this point.
An excerpt from the article:
Under three existing contracts with Nike, Boise State receives approximately $280,000 per year in cash and products.
Under the new deal — which includes all sports in a single contract — the Broncos will receive $6 million worth of product and equipment.
Breakdown by year:
2013-14: $1 million
2014-15: $1 million
2015-16: $1.15 million
2016-17: $1.15 million
Additionally, the contract calls for an additional $75,000 per year in product allowance when the Broncos’ football program joins the Big East.
Nike has released images of the new US team soccer uniforms (or “kits” if you want to sound European). Is it just me, or do they look almost identical to FC Dallas’ Adidas designed uniforms?
New Nike US Soccer Kit
Adidas FC Dallas Kit
From Nike’s press release:
The new USA home kit combines heritage and patriotism in a bold new design that both the Men’s and Women’s teams will debut on the pitch this summer. The jersey utilizes the colors of the American flag with a blue crew neck collar and a body featuring red and white stripes.
The shirt also features a tonal sash to echo the same design on the shirts worn by the US Men’s National Team when they famously defeated England in the 1950 Finals in Brazil.
Both kits are visually identical but the women’s kit is designed specifically for the female athlete to enhance range of motion creating a uniquely feminine silhouette. The American Stars and Stripes flag, affectionately known as ‘Old Glory,’ is placed inside the back of the neck of both versions to inspire pride.
The new home shorts are blue, while the socks – now with improved cushioning for greater comfort – movement and protection, are white with a blue band at the top.
You tell us. Do you like the new designs? I’m kind of partial to the last designs with the “slash” across the chest. I’ve never been fond of FC Dallas’ uniforms, so I guess I’m not fond of these, either.
Apparently, the new uniforms make you scream.
Photo courtesy The Orange County Register
Marketwatch.com (Wall Street Journal) reports that MLB is on pace for a record year in merchandise sales, thanks especially to the Miami Marlins new uniforms and big name free agent moves. Sales in 2011 were up 10% over 2010 – and 2012 sales are already at a torrid pace.
Excerpts from the article:
- The moves of first basemen Albert Pujols to the Los Angeles Angels of Anaheim and of Prince Fielder to the Detroit Tigers — together with new outfits for the Toronto Blue Jays and especially the Miami Marlins — are helping set a course for growth in 2012.
Logo completely ripped off from Uni-watch.com - thanks, Paul.
We focus more on the retail side of the sports world, so we aren’t going to cover much of the new NFL jersey unveiling today. Instead, we’ll start to watch for stories on the new NFL merchandise hitting stores. In the meantime, check out the stories below for more detailed coverage of the new uniforms.
In particular, follow @uniwatch on twitter as Paul Lukas is onsite at the unveil and is posting pictures on his Twitter feed. Also, check out his website for more coverage.
Update: The best coverage I’ve seen so far today is from Samuel Lam (49ers beat writer for Examiner.com) on his personal blog. He gives a recap of all 32 teams. Well done.
And if you haven’t heard already, the Seattle Seahawks was the only team to receive a uniform overhaul. This will give us a glimpse of what’s to come with NFL uniforms down the road when other teams decide to change their look. Team executives will be watching fan reaction and sales in Seattle like a…well…seahawk (couldn’t resist).
Here are some articles on the unveil:
The Oregonian (home of Nike)
Seattle Post Intelligencer (Seahawks coverage)
ESPN Dallas (NFC East coverage)
Detroit Free Press (Detroit Lions coverage)
SBNation Denver (Broncos coverage)
You’re probably on this website because you like sports and you probably own a few t-shirts, hats, pennants, bobbleheads and underwear sporting your favorite team’s logo. Well guess what…you aren’t alone! We like sports merchandise, apparel and the licensing business – and we like to talk about it!
For the first time, you finally have a place to talk to your fellow sports fans about the industry. We’ve created a Sports Merch Forum for you to chat about the news of the day, rumors, picture leaks, press releases, uniforms…whatever you want.
Try it out, bookmark it, come back often and chat it up with your fellow sports fans!
A few weeks ago, we reported that there were rumors floating around that the University of Texas might be messing with their football uniforms. Even we thought the rumors were unlikely, since Texas’ uniforms are some of the most classic and iconic in college football.
But lets not forget that Texas is a Nike school – and Nike has a lot of pull these days. If they’ve convinced a storied program like Ohio State to mess with their jerseys, they can convince Texas.
Shown below, the images of the uniforms are strikingly different than what they usually wear.
CORRECTION: The Nike portion of this story has been retracted.
The new pitchfork logo and Sun Devil Bold font
In 2011, Arizona State partnered with Nike to redesign their uniforms and logo for the Athletics program. The new logo brought updated colors to the palette, a new font specifically designed for the university (called “Sun Devil Bold”) and a pitchfork that is now the prominent logo to be used by all sports teams. The new logo replaces the well known Sparky logo – designed by Walt Disney artist and ASU alum Berk Anthony in 1948. Sparky first made his appearance on the football helmets in 1980.
The changes were mostly met with enthusiasm by ASU fans, but there were some that were disappointed to see ASU move Sparky to the back-burners. “Most of the fans were supportive of the new logo,” Hod Rabino, Website Publisher of DevilsDigest.com told us, “but there were some older fans that were not happy about minimizing Sparky.”
The university decided they needed an updated and modern look that translated well to all sports – and the pitchfork was the answer. This presented a new merchandising opportunity
After reading a press release last week from an online sports merchandise store that claimed to be “the number one online sports apparel store,” and knowing that wasn’t true, I decided to look up the actual rankings. (that retailer, by the way, isn’t even in the top 50) This is something I’ll continue to keep an eye on, so check back monthly for updates.
Clarification: This data is based on web traffic, not total sales. The web data collected gathers all web traffic from multiple domains into one domain (in other words, footballfanatics.com also includes fanatics.com; shop.mlb.com also includes traffic from each teams’ stores). Traffic is based on last 3 month average. Source: Alexa.com.
Edit: I will omit Summit Racing from the next list, as they don’t sell “sports merchandise”. If they were omitted from this list, worldsoccershop.com would be #20.
- Dick’s Sporting Goods
- The Sports Authority
- Summit Racing Equipment
- Tennis Warehouse
- lululemon athletica
- MLB Official Store
- Football Fanatics
- NFL Shop
- Performance Bike
- The Golf Warehouse
- Giant Bicycles
- Road Runner Sports
- Adidas America
Nike, Inc. released their 2012 Third Quarter results today, highlighting a 15% increase in revenues – to $5.8 billion.
The Beaverton, Oregon sports apparel giant reports that earnings per share for the quarter rose 11% as a result of continued strong demand for the Nike brand.
“We had a strong third quarter. Our relentless focus on innovation delivered powerful new products and services for athletes and consumers, and continues to drive Continue reading
Today, I’m going to make it easy for you and link to several stories discussing Peyton Manning jersey sales. Now that he’s a Bronco, I would expect Manning to jump into the top 10 of NFL jersey sales this year. Possibly taking over the #1 spot from Aaron Rogers.
First, the USA Today’s “Game On” blog (a blog about the business of sports) reports on the jerseys already being “on sale” at NFLshop.com (those of us in the business know it should read “for sale” – “on sale” means it’s marked down). The article then goes on to say Tebow jerseys were the league’s #1 selling jersey last year – when they were actually #2 behind Aaron Rogers. The article had other errors, but I’ll move on.
In this article, KUSA (9 News in Denver) discusses the challenges retailers in Denver Continue reading